Meet Launa
Your Guide to 30A
Luxury Real Estate Advisor | Compass 30A
Launa Wallace brings a thoughtful, highly disciplined approach to buying and selling real estate along Scenic Highway 30A. Known for her calm presence, precision, and client advocacy, she supports buyers and sellers navigating primary residences, second homes, and investment properties with clarity and care.
With a professional foundation in healthcare and advanced training as a Functional Medicine Health Coach, Launa offers a perspective shaped by analysis, discretion, and a long-term view of how homes support the way people live. She works closely with clients throughout Walton County and the surrounding 30A corridor, focusing on coastal homes and condominiums in Santa Rosa Beach, Seagrove, Seaside, WaterColor, Grayton Beach, Dune Allen, Inlet Beach, and Alys Beach.
2020
Corcoran's Top Performing Sales Agent
2020 President
of the Emerald Coast Association of Realtors®
2020
Corcoran's Highest Property Sold
Launa’s Favorite pit stops on your road to Life Reimagined!
Crème Brûlée 15 — Italian pistachio cream, seasonal berries, hush beignets — Down Island
Raw & Juicy, Alys Beach — a wellness-forward café known for cold-pressed juices, health shots, kombucha on tap, and so much more than just coffee
Kaiya Art Gallery — Kaiya Beach Resort, Inlet Beach
Eden Gardens State Park — Santa Rosa Beach
Restaurant Paradis, Rosemary Beach — an intimate, award-winning dining experience and the place where I spent 13 years in luxury hospitality, falling in love with the art of elevated service
Launa's Story
Superpower:
My superpower is understanding how a home shapes the way you feel every day, and helping clients recognize the difference. As a Registered Nurse and Functional Medicine Health Coach, I bring a highly informed perspective to every property I evaluate, looking beyond square footage and finishes to consider the elements that influence daily life, including air quality, natural light, acoustic comfort, and the overall flow of a space. Whether you are buying a primary residence, a second home, or an investment property along the 30A corridor, I help translate that perspective into decisions that support both lifestyle and long-term value. My background in healthcare, along with 13 years in luxury hospitality in Rosemary Beach, also means I understand how to make the process feel both thoughtful and seamless.
Zigs and Zags:
My path to real estate was anything but linear, and I would not have it any other way. I spent over a decade as a Registered Nurse before earning my certification as a Functional Medicine Health Coach through the Functional Medicine Coaching Academy. Before that, 13 years in luxury hospitality at Restaurant Paradis in Rosemary Beach shaped the way I think about service, detail, and how people feel in a space. When I began connecting wellness and real estate, I was drawing from what I had seen firsthand in both clinical and hospitality settings: environment has a profound effect on how people live, rest, and thrive. That perspective has remained central to the way I work and the way I advise my clients.
Work Life:
I am a Luxury Real Estate Advisor with the Bailey Advisory Group at Compass 30A, specializing in primary residences, second homes, and investment properties across the 30A corridor, from Santa Rosa Beach and Seagrove to Seaside, WaterColor, Grayton Beach, Dune Allen, Inlet Beach, and Alys Beach. I have called the Florida Panhandle home for over 35 years and have been based in Santa Rosa Beach since 2016. I hold an active Florida nursing license and am a member of the Institute for Luxury Home Marketing, with ongoing designations in luxury property marketing and advisory. My approach is steady, detail-oriented, and proactive, built for clients who want a trusted advisor and a well-managed experience from start to finish.
Paying it Forward:
Wellness is not just part of my professional philosophy. It is also part of how I live and how I show up in my community. I care deeply about the connection between environment and long-term well-being, and I bring that same intentionality to the spaces I call home along the Emerald Coast.
Who I Am at the End of the Day:
At heart, I believe where you live shapes the way you live. The right home, chosen thoughtfully, can support not only your lifestyle, but your sense of ease, connection, and well-being. When I am not working with clients, you will usually find me at the reformer, exploring local coffee shops and wellness spots, or enjoying everything the Emerald Coast does best. If there’s one thing I’d tell you most clearly, it’s this: your message is already strong. These edits just make it feel more refined, more premium, and more consistent with the warm, polished, editorial tone you prefer.

Michele Bailey (hidden) (copy)
Broker Associate
Compass Founding Agent l Team Lead
License # BK3244265
Superpower:
Innate ability to eat a whole tub of ice cream in one sitting.
Zigs and Zags:
The world shutting down in March of 2020 due to a worldwide pandemic was the least of her worries as her husband of 27 years was diagnosed with stage four salivary gland cancer the same month. The next two years were spent in treatment in the midst of figuring out how to support her family, building their dream house, opening a real estate brokerage while being president of the local Realtor association among other things. Did I mention she and Scott had 3 teenage boys to manage in the midst of - well, see above. Part of her life story ended when Scott passed away in December of 2021 but the next series of struggles began as a solo parent to three very strong willed humans. I think they call it motherhood. But she’s doing it - Day by day, sometimes minute by minute - because she believes everything is figureoutable in the end and there is nothing in this world more important than faith and family.
Work Life:
Michele is a former court reporter by trade who worked with real estate attorneys hearing how everything went wrong for agents and homeowners for over ten years in Birmingham, Alabama. The birth of her first child lead to a relocation to the beach and a transition out of the legal world into a more creative one. She opened a scrapbook store until two more pregnancies resulted in two more sons and the nanny making more than she did. A brief hiatus from work allowed her to switch gears into real estate over a decade ago and she hasn’t looked back since. A desire to improve the industry she serves lead to the past ten years serving on various Realtor committees, boards and organizations and becoming an advocate for her clients in all things related to home ownership like insurance reform and private property rights. A dedicated education junkie she has amassed a plethora of letters after her name indicative of her passion for learning which most folks doesn’t know what they mean but demonstrate a desire to always be learning more about the industry she serves.

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